Fruitvale
Inicando Conversaciones

Inicando Conversaciones

Por Aurora Castellanos Mi abuelita nos decía que su herencia, desafortunadamente, seria la diabetes que ha afectado a nuestra familia por generaciones. Aún recuerdo que a la edad de cinco años, observé como la diabetes le quitaba la vida a mi tia Lupe, la hermana mayor de mi abuelita. Al escuchar las conversaciones en mi...
Oakland vs Big Soda - Sparking Conversations

Oakland vs Big Soda – Sparking Conversations

By Aurora Castellanos My grandmother used to tell us that our inheritance will unfortunately be the diabetes that has affected our family for generations. Even at the young age of five I remember seeing my tia Lupe, my grandmother’s older sister, battling diabetes as the disease took the last breath of life out of her....
Alumni Highlight: The New Citizen Organizer

Alumni Highlight: The New Citizen Organizer

The following post was written by Dariana Naveo. Dariana was a graduate of TOLA’s fourth class in 2012. She is currently organizing with AnewAmerica, an organization that works to promote the long-term economic empowerment of new Americans – new citizens, immigrants, and refugees – and to encourage their full participation in the political, social and...
The Impact of Effective Organizing

The Impact of Effective Organizing

Through our collective efforts over the past eight weeks we’ve quadrupled the Dimond Business & Professional Association’s (DB&PA) membership, from 7 to 33 merchants. Much of our outreach efforts involved contacting Merchants to highlight the benefits of joining the DB&PA (i.e. being featured and promoting products and services in their bimonthly newsletter and other local...
Renewing the Fruitvale BID

Renewing the Fruitvale BID

“Without a vision… the people will perish.” Proverbs 29:18 The Fruitvale Property Business Improvement District (FPBID) is a vital life line for property owners and merchants alike, as it serves to not only continue street cleaning, graffiti abatement, façade improvements, combat illegal dumping and foster artistic projects; but also works to enhance and market the...

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